Tuesday, November 5, 2019

Definition and Examples of Perorations in Rhetoric

Definition and Examples of Perorations in Rhetoric Definition In rhetoric, the peroration is the closing part of an argument, often with a summary and an appeal to pathos. Also called the peroratio or conclusion. In addition to recapitulating the key points of an argument, the peroration may amplify one or more of these points.  In many instances, its intended to inspire further emotion, motivation, or enthusiasm in listeners, See Examples and Observations below. Also see: The Parts of a SpeechArrangementClasssical RhetoricConclusionEnumeratioEpilogueIndignatioOration and OratorySpeech (Rhetoric)Ten Things You Should Know About Dr. Kings I Have a Dream Speech EtymologyFrom the Latin perorare, meaning to speak extensively or to speak at length Pronunciation: per-or-RAY-shun Examples and Observations The peroration is where the orator can really have fun. This is the opportunity to end on a twenty-one-gun salute, to move the audience to tears of pity or howls of rage, to wheel out your grandest figures and highest-sounding words. It can be like watching Bruce Springsteen and the E Street Band close a show with Born to Run and belt the final chorus out four times in a row.(Sam Leith, Words Like Loaded Pistols: Rhetoric From Aristotle to Obama. Basic Books, 2012)Aristotle on the Peroration- The peroration is composed of four things: of getting the hearer favorable to oneself, and ill-disposed towards the adversary; and of amplification and extenuation; and of placing the hearer under the influence of the passions; and of awakening his recollection.(Aristotle, On Rhetoric)- The peroration must consist of one of these four things. Inclining the judge to favor yourself, or to disfavor your adversary. For then, when all has been said respecting the cause, is the best season to praise o r dispraise the parties.Of amplification or diminution. For when it appears what is good or evil, then is the time to show how great or how little that good or evil is.Or in moving the judge to anger, love, or other passion. For when it is manifest of what kind, and how great the good or evil is, then it will be opportune to excite the judge.Or of repetition, that the judge may remember what has been said. Repetition consisteth in the matter and the manner. For the orator must show that he has performed what he promised in the beginning of his oration, and how: namely, by comparing his arguments one by one with his adversaries, repeating them in the same order they were spoken.(Thomas Hobbes, Aristotle; Treatise on Rhetoric, Literally Translated From the Greek, With the Analysis by T. Hobbes, 1681) Quintilian on the PerorationWhat was to follow, was the peroration, which some have termed the completion, and others the conclusion. There are two species of it, the one comprising the substance of the speech, and the other adapted to excite the feelings.The repetition and summing-up of heads, which is called by . . . some of the Latins enumeration, is intended both to refresh the memory of the judge, to set the whole cause at once before his view, and to enforce such arguments in a body as had produced an insufficient effect in detail. In this part of our speech, what we repeat ought to be repeated as briefly as possible, and we must, as is intimated by the Greek term, run over only the principal heads; for, if we dwell upon them, the result will be, not a recapitulation, but a sort of second speech. What we may think necessary to recapitulate, must be put forward with some emphasis, enlivened by suitable remarks, and varied with different figures, for nothing is more offensive tha n mere straightforward repetition, as if the speaker distrusted the judges memory.(Quintilian, Institutes of Oratory, 95 AD) Ethan Allens Peroration in a Speech During the Civil WarGo call the roll on Saratoga, Bunker Hill, and Yorktown, that the sheeted dead may rise as witnesses, and tell your legions of the effort to dissolve their Union, and there receive their answer. Mad with frenzy, burning with indignation at the thought, all ablaze for vengeance upon the traitors, such shall be the fury and impetuosity of the onset that all opposition shall be swept away before them, as the pigmy yields to the avalanche that comes tumbling, rumbling, thundering from its Alpine home! Let us gather at the tomb of Washington and invoke his immortal spirit to direct us in the combat. Rising again incarnate from the tomb, in one hand he holds that same old flag, blackened and begrimed with the smoke of a seven years war, and with the other hand he points us to the foe. Up and at them! Let immortal energy strengthen our arms, and infernal fury thrill us to the soul. One blowdeep, effectual, and foreverone crushing blow upon the rebellion, in the name of God, Washington, and the Republic!(Ethan Allen, peroration of a speech delivered in New York City in 1861) Colin Powells Peroration in His Address to the U.N. Security CouncilMy colleagues, we have an obligation to our citizens, we have an obligation to this body to see that our resolutions are complied with. We wrote 1441 not in order to go to war, we wrote 1441 to try to preserve the peace. We wrote 1441 to give Iraq one last chance. Iraq is not so far taking that one last chance.We must not shrink from whatever is ahead of us. We must not fail in our duty and our responsibility to the citizens of the countries that are represented by this body.(Secretary of State Colin Powell, address to U.N. Security Council, February 5, 2003)The Lighter Side of Perorations: The Chewbacca DefenseLadies and gentlemen, this is Chewbacca. Chewbacca is a Wookiee from the planet Kashyyyk. But Chewbacca lives on the planet Endor. Now think about it: that does not make sense!Why would a Wookiee, an eight-foot tall Wookiee, want to live on Endor, with a bunch of two-foot tall Ewoks? That does not make sense! But more important, you have to ask yourself: What does this have to do with this case? Nothing. Ladies and gentlemen, it has nothing to do with this case! It does not make sense! Look at me. Im a lawyer defending a major record company, and Im talkin about Chewbacca! Does that make sense? Ladies and gentlemen, I am not making any sense! None of this makes sense! And so you have to remember, when youre in that jury room deliberating and conjugating the Emancipation Proclamation [approaches and softens], does it make sense? No! Ladies and gentlemen of this supposed jury, it does not make sense! If Chewbacca lives on Endor, you must acquit! The defense rests.(Animated version of Johnnie Cochran delivering the Chewbacca Defense in his closing argument in the South Park episode Chef Aid)

Saturday, November 2, 2019

Business integration Research Paper Example | Topics and Well Written Essays - 750 words

Business integration - Research Paper Example Additionally, they support the integration of the processes and rules that allow the web service and systems interoperability and smoothen the capability metrics that are operational to the Department of Defense Management plan. The IT and business integration main aim is providing standard framework of the end to end processes to all the necessary stakeholders that include the military department, the defense business council, the principal staff assistants, functional process owners and including non-military departments. The development of a common framework is in order to improve processes of business that are supported by IT. The other goal pertains to describing and classifying end to end business processes and investigating how they can decompose to provide support for unique operational activities. The end to end framework is used to assist in filling the gap between the enterprise solutions and the enterprise resource planning, recording the systems’ primary contributions and aiding with boosting business integration defense, business systems and business processes. The end to end framework also provides a framework that helps with updating and organizing the content in the DoD while also acting as a mechanism for evaluating the alignment of business systems for evaluation. The framework provides a methodology for management that aids the DoD to align its individual defense business systems in a strategic manner in order to correct redundancies in the system and obtain standardization in the department. Additionally, the framework is useful in simplifying business rules in the entire department and streamlining the business processes in order to meet the needs of the business and support the capabilities of the business. The military departments and the DoD agencies arrange their standard capabilities in the manner described above in accordance with the end to end capabilities of a business for the

Thursday, October 31, 2019

Cis333 week 6 case study 2 Example | Topics and Well Written Essays - 1000 words

Cis333 week 6 2 - Case Study Example The increase in information related crimes is responsible for presence of enhanced information security in organizations today (Lindsey, 2014). Technically, motivations for information related crimes are attributed to the economic importance of private information in technology platforms. For example, cyber attackers seek secret and valuable information either for economic benefits or for terrorism related causes. Whatever the motivating factors, organizations handling private information have a duty to protect and prevent valuable information from ending up into wrong hands. Consequently, organizations typically utilize information security systems like Microsoft Server Active Directory domains, and Public Key Infrastructure to foster information security. Undeniably, some information security systems are better than others. As the Information Security Director for a software company, I would prefer the use of Public Key Infrastructure to Microsoft Server domain in safeguarding vital information inside the organization. Technically, Public Key Infrastructure, commonly abbreviated as PKI, is a system of standardized policies and sequenced procedures meant to secure the sharing of information (Kim & Michael, 2014). In the past, hackers have successfully penetrated network infrastructures by employing tactics like sniffing, man-in-the-middle attack, and denial-of-service among others. These hacking tactics are usually easy to apply when attacking non encrypted networks. In this context, information security developers have learned the benefits of encryption, and distribution of authentication components through independent digital certificates. In essence, Public Key Infrastructure combines the concepts of digital certificates and key en cryption in maintaining network security (Carlisle & Lloyd, 2013). Digital certificates are essentially digitized signatures of the certificate’s holder. In conventional platforms, digital certificates would be

Tuesday, October 29, 2019

Gender Roles Essay Example | Topics and Well Written Essays - 250 words - 2

Gender Roles - Essay Example The approach evaluates the society at a macro-level while focusing on social structures such as gender roles that shape the society as a whole. It addresses the society as a whole by considering by considering its constituent elements such as traditions, norms, institutions, and customs. Herbert Spenser popularized the analogy that presents parts of the society, for example, gender, as organs that function together for the human body to be normal (Magar). Gender roles from a functionalist perspective were articulated in early 1950s. The theory suggests that differences in gender roles are an efficient way of creating divisions in labor. The division, therefore, aims at maximizing the use of resources, as well as, the efficiency of the society’s system. The perspective views the predefined roles as complementary. Men will provide for the families while women manage homes. Gender, therefore, contributes to the society’s stability, in the same way, as other social institutions (Magar). The functional prerequisites refer to the basic needs such as shelter and clothing that people require to live beyond the poverty line. In a similar way, the functional prerequisite also refers to factors that help maintain society order. Gender roles maintain social order by ensuring that the basic needs people need in the society are available

Sunday, October 27, 2019

Nescafes Global Strategy

Nescafes Global Strategy About Nescafe Nestle, the largest confectionary, nutrition and Food Company in the world. Nescafe is one of its renowned brands in the business of traditional hot and cold energizing solubles like coffee and is available almost in every part of the world in different forms and variants. It was named as one of the top 100 brands of the world by Bloomberg business week (Top 100 Brands of 2008, 2008). Today, its offerings are available in 32 countries including France, China, Canada, Pakistan, India, UK, USA and others(Nescafà ©, 2010). Nescafes Global Strategy Nescafe has build a strong brand equity through the use of aggressive marketing strategies globally. Each country/regions Nescafe forms its own strategy to effectively target its audience and generate sales accordingly for the profitability and growth of the company. It is for this reason that some variants are designed and marketed to cater to the needs of that particular segment of the market.It has been noted that Nescafe as a brand is in a intermediary phase from being an exclusive utilitarian comsuption product when it used to be just an instant coffee to becoming more of a product with hedonic consumption when it started to create and sell different blends in different markets. Each variant has its own specific feature and personality to add value to the brand under the same name.The company aims at providing products to consumers wherever, whenever and however is required. Nescafe focuses on the coffee tradition and its historical value. Nescafes global brand personality can be sincere, down-to-earth, warm and honest and excitement related to friendly, youth and energy however it can be just one of the two mentioned above or a mix of both depending upon the target market and the variation. Target Market, Promotion Strategies and Media Nescafe has different target market for its different variants. In the UK, the target market is young adult consumers aged between 20-35 of middle and upper class who have lived with consumption soft drinks and energy drinks like redbull. To capture that market, Nescafe along with its advertising agency decided on building consumer trust and develop work showing lenghts that Nescafe users will go to stay away from other substitute goods. A 360 degree campaign was designed which was launched with a TVC, billboards, radio ads, posters, magazines, news paper and many other medias. In India, with its different variants, is leveraging to vast consumer base and cateting to all segments of the market. The market has been divided on the basis of geographic regions like North, South, East and West, psychographics and demographics. The strategy however has been to focus on values and low-key market penetration using 360 degree promotion campaign. The Greek market was consuming the traditional Greek Coffee which was served in a tiny cup and with a glass of cold water intended to be drunk first. Nescafe captured this opportunity to grab the market share by introducing its Nescafe Frappe in the Greek Market that change habit of the Greek coffee drinkers. It has been heavily marketed to the target audience aged between 17-30 using clever visuals to show a trendy world of partying and dancing including a stylish living for the younger generation. (Butler, 1988) With a deal with MTV to launch a style campaign for the new generation of consumers aged between 16-24 years old, Nescafe has decided to relaunch the brand with a $30 Million global campaign. Nescafe has been working on targeting its market through the use of interactive youth oriented websites Nescafe Live where consumer will exchange ideas and information regarding images and videos aimed at 16-24 years old consumers of the global market. In Australia, the marketing mix is aimed at targeting diverse market segments of all age groups. For the young adult cafà © culture segment, they offer their range of latte with a sponsoring campaigns like Nescafe Short Film Awards Win the Nescafe Latte Lounge of which teaser and TVCs were created. Also, a website was created for information regarding products, competitions and events. Marketing Communication Agencies Nescafes lead global agencies are McCann Erickson Publicis Mojo while also have MindShare as their global media creative Agency (Jain, 2007). These global agencies have either affliations with local agencies in different countries or have their own subsidaries. Thus, the affliated agencies or the subsidaries become the local agencies of their clients and work with their global partner to create a universal image, perception and equity of the brand. Like the local agency in Sweden for Nescafe is Storakers McCann which is affliated with McCann Erikson while in Pakistan its Orient McErikson. In France, it is Publicis Conseil which has affliation with Publicis Mojo. Importance of Advertising for Nescafe Advertising for Nescafe is important to create positive feeling and attitude of consumers towards the brand which will eventually lead to purchase. Advertising plays a vital part in communicating a competitive advantage and to make consumers feel that the product suits their requirements and has the same personality as theirs. Due to factors like culture and differences in attitudes and behaviors in each country/region that has its own beverage used as stimulant or energizers. Like in some regions its tree and in others its green tea or coffee. Thus, to capture the non-coffee drinking markets, it is essential to aggresively advertise the energizing and stimulating effects of coffee. The red color of the mug is used to emphasize the energy of the drink while red suits to project that state of mind. Nescafe has a very diversified base of consumers belonging to different personalities which have different cultures and tradition and coffee just might not be a part of any of it. It is through advertising that they can create value for customers. For the same reason, Nescafe with the help of local agencies creates offerings based on consumers attitudes, personalities, and behavior and the culture and tradition of that country/region while keeping a broader global brand image, conviction and positioning. If Nescafe just had a global agency responsible for creating and designing products and brands and market them to the global market at large, it would fail to effectively communicate with the customers or to create a competitive advantage in the markets due to the diversified consumer base as needs, attitudes, culture, behaviours and many other factors of consumers choice and preference differ from region to region and coutnry to country. Thus, a balance has to be maintained between the local market perspective and the global outlook as well for the success of the brand and company(Amanda, n.d.). Recommendation To be able to capture and grab the market share of different markets, Nescafe should be associated with the current agencies in order to create offerings using both global and local perspective. However, their promotional strategy should not completely be diverted towards the coffee drinkers of future and should carry out activities for the adults and old-age consumers as well. The use of 360 degree marketing campaigns is a very effective way of reaching out to the target consumers which should be carried on further. Reference: Amanda, (n.d.) The Marketing Mix: How two companies use it to target the Australian Instant Coffee Market, Retrieved on May 19, 2010, from Monash University: http://www.monash.edu.au/lls/llonline/writing/business-economics/marketing/3.2.2.xml Butler, R. (1988). How Nescafe frappe swept the Greek market. Tea Coffee trade Journal . Jain, A. (2007). Nescafe V/S Bru Markeketing . India: www.slideshare.net. Nescafe Tags (10), Retrieved May 19, 2010, from Popsop.com: http://popsop.com/tag/nescafe Nescafà ©. (2010).Coffee People, Retrieved on May 19, 2010 from: www.nescafe.com, Nescafe|Camera Cafà ©|China (2010). Retrieved May 19, 2010, from Media Asia.com: http://www.media.asia/newsarticle/2010_01/NescafeCamera-CafeChina/38482?src=mostpop Nestle India Limited . (2003). Retrieved May 19, 2010, from India Brand Equity Foundation: http://www.ibef.org/download/Nestle.pdf OReilly, D. (2001), Nescafes new campaign is full of beans, Retrieved on May 19, 2010, from The Post.IE: http://archives.tcm.ie/businesspost/2001/09/09/story958990928.asp Saunderson, L, (2001), Nescafe: Interactive Beans , Retrieved on May 19, 2010, from Boards: http://www.boardsmag.com/articles/magazine/20010801/nescafe.html Top 100 Brands of 2008 . (2008). Retrieved May 19, 2010, from Bloomberg Business Week: http://images.businessweek.com/ss/08/09/0918_best_brands/29.htm

Friday, October 25, 2019

Much Ado About Nothing Essay -- essays research papers

William Shakespeare's Much Ado About Nothing is a play involving by deception, disloyalty, trickery, eavesdropping, and hearsay. The play contains numerous examples of schemes that are used to manipulate the thoughts of other characters; it is the major theme that resonates throughout the play. Ironically, it is one of these themes that bring serenity to the chaos that encompasses most of the play. The first example of deception we see is with the characters of Beatrice and Benedick. These two characters provide the humor throughout Shakespeare's comedy; their repartees and soliloquies tend to leave the reader smiling and anxious for more dialogue between them. Beatrice and Benedick have had a relationship prior to their battles of wit to which she alludes to in Act 2: "Marry, once before he won it for me with false dice; / Therefore your grace may well say I have lost it’ (2.1.265-7). We see that at one time in the past they had a relationship that somewhere went wrong. The deception of Beatrice and Benedick comes courtesy of Don Pedro in Act 2. In this scene, Don Pedro, out of pure amusement, asks Leonato, the governor of Messina, and Claudio, a lord attending on Don Pedro, for help to bring these two together: "If we can do this, Cupid is no / longer an archer; his glory shall be ours†¦" (2.1.363-4). In Act 2.3, Claudio, Pedro, and Leonato, see Benedick in the garden and decide that that is the right moment for them to try and trick Be...

Thursday, October 24, 2019

The Mind and Its Functions

Psychology studies the mind and its functions, and biology studies living organisms and their physiology, psychobiology uses biological foundations to try and explain psychological phenomena's. This is basically science in the branch of the biological bases of behavior and mental experiences. This is sometimes also known as biological psychology because it deals with the biological interactions such as hormones, neurotransmitters, cells and the social aspects of our environment (Where mind meets matter, n.d.). Psychobiologists study the physiological and evolutionary mechanisms that effect human behavior as a way to understand why the brain works the way it does. A psychobiologist has the belief that biology plays the major role in the actions and behaviors of humans. Some of the research psychobiology focuses on is positive emotions, capacity of self-regulation, social competence, and bonds made with caregivers (Feder, Nestler, ; Charney, 2009). There is some psychobiology that focuses on the impact of our genetics and environment on one's own self, and how that can impact our mental state as well. Biological psychology is the broad overview of the sub disciplines of Comparative Psychology. Some of these similar/other names for Psychobiology would be behavioral neuroscience, and biopsychology. The differences between some of the different sub disciplines include; physiological aspects, genetics, and developmental mechanisms of behavior. These all study the stimulants, and such that impacts behavior in humans and animals and looks for the links for why certain people behave the way they do when presented with a particular stimulus. Because some people react differently and at different degrees than others, it can serve as a measurement to help gauge where they are at stimulant wise. Some of the earliest history of this comes from philosophers who believed that the brain and mind were two separate entities, other known as dualism. Dualism is a theory where the mind and brain are made of different components and materials. Where the mind is an independent material separate of any physical materials, the brain is physical a physical matter. But it wasn't until the 19th century, when scientists started studying the brain and its components, that scientists began to argue that the mind and brain were the same thing. This is known as monism because they saw that the mind, and brain were one entity and that they could not be studied separately. There are quite a few psychologists who were in the search for behavior and its biological foundations. Some of these people who were interested in searching for this were Weber, Pavlov, and Freud. (Hergenhahn, ; Henley, pg. 567) Weber's Law was originally done to describe the research on weight lifting by Ernst Weber who was a physiologist. It was later then applied to â€Å"measurement of sensation† by his student, Gustav Fechner, who eventually developed the law of science and psychophysics (Weber's Law, n.d.). The statement that the relationship between the spiritual world and the physical worlds to Fechner, indicated that the spiritual world was the only world. But to others, they interpreted this as a possibility of a scientific quantitative psychology. Pavlov's contribution to psychobiology would be his research in animal physiology, which led to an understanding in behavior and conditioning responses (Burgemeester, 2016). Freud's influence on psychobiology would be his theory of the human mind and human behavior. He also developed a clinical technique that is made for helping people who are unhappy (The man who revolutionized, n.d.).Another person who contributed a lot to physics, physiology, and psychology would be Hermann Helmholtz. Helmholtz was a poor child who struggled with the arts in school, but read science books and practiced geometry in his free time. Though his family could not afford to send him to college, the government had a program for â€Å"gifted† children to go to med-school for free if they agreed to sign on with the army as surgeons for 8 years. Though Helmholtz agreed with his teacher Muller, they had many disagreements. They disagreed over Muller's belief in vitalism, which in biology and physiology, the vitalism-materialism problem was similar to psychologies' mind-body problem. Vitalism is the view that life and its experiences cannot be explained by physical and chemical processes alone. Helmholtz sided on the side of materialists who believed that no other forces such as the physical and chemical ones, are active within an organism. Basically by meaning that everything happens because of the physical aspect, and not the psychological. By believing and supporting the mechanistic-materialistic philosophy that humans had both physical and nonphysical aspects to them, they had a big influence on physiology, medicine, and psychology. By having the understand that mind, brain, and body are all separate but yet intertwined, it can help with understanding why certain interactions or medications might not work well with certain people because the way their body reacts to certain stimulants may be too much for them to handle. But that could also work for another person who may not have such a high response to a stimulant whether it be environmental, psychological, or medicinal stimulant.Phrenology is the study that the shape and size of the cranium is supposed to be an indicator of one's character and mental abilities. Franz Gall accepted the belief that there are faculties of the mind that act on and transform sensory information. He came up with three additional things to add on to phrenology; that mental faculties do not exist to the same extent in all humans, the faculties are houses in specific areas of the brain, and that if ones faculty is well developed, a person would have a bump that corresponds to that region of the brain. But if the faculty is underdeveloped, a hollow or depression like part would be on the corresponding region of the skull. (Hergenhahn, & Henley, pg. 230) Phrenology became popular in the aspect of education where the belief became that as would a regular physical muscle, a brain would get stronger with practice by stimulating those faculties of the brain. This would be called formal discipline and it is the belief that educational experiences can arrange to strengthen the specific facilities of the brain related to that subject. This encouraged further research in that the brain and mind are related and different regions of the brain hold different bouts of information. (Hergenhahn, & Henley, pg. 232) Another big aspect of psychobiology would be experimental psychology; which is seeing what is physically present, and what is psychologically experienced. (Hergenhahn, & Henley, pg. 237) Though there was never doubt about the existence or presence of a conscious, it was a matter of how we would measure it in a scientific aspect. It was believed that conscious sensations were triggered by brain responses, but then were originally initiated by sense perceptions. Psychophysics is the study of the relationship between physical and psychological events that occur. Weber's Law claims that the number of a physical stimulus, that must occur because a change has occurred and results in the change of awareness or sensations. Through a various series of calculations, Fechner came to his most known formula, which he believed showed the interaction/relationship between the physical and the mental state. S= k log RThis formula basically states that for sensations to rise arithmetically, the magnitude of the physical stimulus must rise geometrically. If the change is detected it means that as the stimulus grows so does the magnitude and it keeps growing and growing afterward (Hergenhahn, ; Henley, pg. 241) Psychobiology has a lot of factors and subsections that research into it. Not only is it important to research both the psychological side and the biological side, it is important to know why and how these things interrelate. By furthering research in these fields we can make strides to better understanding how our genetics, as well as our environment impact our mental and physical well-being and how we may react to certain stimulants psychologically and biologically.

Wednesday, October 23, 2019

Ultrahigh Bypass Ratio Propulsion Systems Studied

celerate a large mass of air by a small amount than to accelerate a small mass of air by a large amount. In a turbofan jet engine, the airflow rate that bypasses the engine core divided by the airflow rate that travels through the core is called the bypass ratio. The bypass ratio, or BPR, is one of the key indicators of turbofan engine efficiency. The desire for better fuel efficiency has resulted in the evolution of commercial aircraft gas turbine engines from early turbojets (BPR=0), to low bypass ratio, first generation turbofans (BPR=1-2), to today's high bypass ratio turbofans (BPR=5-10).Now, ultrahigh bypass ratio (UHB) turbofans (BPR=10-20) are being designed for a next-generation, intracontinental commercial aircraft. This aircraft could enter service as early as 2020. The Intercenter Systems Analysis Team, consisting of systems engineers from Glenn and Langley Research Centers, conducted an analytical feasibility study of UHB turbofans for NASA's Fundamental Aeronautics Prog ram. With a little math, it can be shown that fuel efficiency increases along with BPR.The engine core, however, has a limited supply of power available to propel the bypass air stream, so it can be difficult to simply increase BPR arbitrarily. One path to UHB engines and better efficiency is to reduce the fan's pressure ratio, which lowers the fan's power requirement and allows higher BPRs. Our analysis team designed nine notional UHB propulsion systems for this new aircraft along a parametric design sweep of fan pressure ratio. Using advanced computational tools, these propulsion systems were ana